CRIMS is a custom CRM to ensure integration and automation of every aspect of your business process which includes interaction with your customer. It starts from from the phase of prospects interaction and covers all aspects of the sales process, product delivery, payments and re-business from customers. It enables managment of inventory and showcasing it online to the visitors of your website. Its enhanced version of custom reports and analytics provides an insight to focus on strategic decisions on marketing, sales and inventory activities. Not just limited to getting sales happen, it ensures an appropriate delivery and payment realisation thereby helps to focus on customers for better business delivery and growth.